Category Marketing Executive

  • Hull
  • Cranswick Country Foods Plc
Are you an experienced sales & marketing professional with a passion for driving growth and innovation? Do you have a strong understanding of consumer needs within the food industry? If so, Cranswick wants you to help shape the future of our exciting products with one of the UK’s leading retailers! About Cranswick We are a leading innovator in the food industry, renowned for our high-quality products and commitment to sustainability. At Cranswick, we pride ourselves on our dynamic and inclusive work environment, where creativity and collaboration drive our success. With a rich heritage and a forward-thinking approach, we offer exciting career opportunities and the chance to be part of a company that values growth, excellence, and the well-being of our employees. What You'll Do - As the Category Marketing Executive for the Sausage & Bacon category, you will be a driving force behind our product’s success within Sainsbury’s. You will do this through; Category Leadership – Lead on the Sausage & Bacon category on a major retail account, developing and executing strategic plans to maximize sales and market share.Market Analysis - Analyse market trends, consumer insights, and competitor activity to identify growth opportunities.Collaboration - Work cross-functionally with sales, NPD, and supply chain teams to ensure seamless product launches and promotionCustomer Relationship Management - Build and maintain strong relationships with key stakeholders at Sainsbury’s, acting as the primary point of contact for category-related initiativesSustainability Focus - Champion our businesses’ industry-leading sustainability agenda, ensuring all category initiatives align with our commitment to responsible sourcing and environmental stewardship What we’re looking for Experience - 1+ year of experience in a Category Management role within an FMCG business.Analytical Skills - Strong ability to analyse data from multiple sources, identify trends, and convert them into actionable insights with a clear, logical flowTechnical Proficiency - Competent in spreadsheet analysis, especially when working with large numeric data setsCommunication – Strong presentation skills with the ability to communicate category opportunities and insights in an engaging and impactful manner Market Data Expertise - Experience using market data tools and capable of extracting relevant data and insights.Relationship Management - Effective at communicating and building relationships both internally and externally.Attitude - Enthusiastic, passionate, and always ready to take on challenges with a positive, can-do approach. What we offer Attractive starting salary (discussed at application stage) Excellent personal development opportunities Access to opt into our company Share Save scheme, with the ability to purchase shares at a discounted rate Enrolment into our company pension scheme with enhanced contribution options Great holiday entitlement with the option of buying up to 5 additional days Discount at major high streets to supermarkets via our company discount portal